Platinum Sponsor of 14th eyeforpharma Philadelphia Summit Delivers Insights into Trends Shaping Patient Consumerism and Evolution of Patient Engagement
SCOTTSDALE, Ariz., April 25, 2016 — Serving as the platinum sponsor for eyeforpharma Philadelphia 2016 conference, McKesson Patient Relationship Solutions (MPRS), a division of McKesson, presents insights into trends around the rise of patient consumerism, the evolution of patient engagement models and the imperatives pharmaceutical manufacturers can leverage to respond effectively.
“eyeforpharma is a global provider of pharmaceutical business insights and networking and we are committed to creating a movement for industry leaders to redefine pharma to prioritize patient value. We are pleased to work with McKesson as the platinum sponsor of the upcoming eyeforpharma Philadelphia 2016 summit as they deliver key insights into patient engagement and ways that pharma can respond through delivering unique models that improve adherence and outcomes,” said Paula Conlon, eyeforpharma Global Project Director.
Featured speakers include high-level executives in the healthcare industry focusing on patient trends that impact commercial models. Reagan Tully, Vice President, Strategy and Marketing, MPRS will present the Day Two Keynote, “Changing Traditional Strategy and Investment: The Rise of Patient Consumerism and Impact of ACO/PCMH Models,” on May 3 at 10:30 am. The presentation will highlight the evolution of treatment pathways and the evolving role of patients in treatment decisions. Tully will also explore the way in which environmental and market trends are shaping patient engagement, including how pharmaceutical and device manufacturers can be prepared to meet these patients where they are, working collaboratively to ensure successful integration of these strategies into their overall corporate and brand investments.
The 14th eyeforpharma Philadelphia Summit, taking place May 2-3, 2016, features dozens of educational sessions and roundtables offering pharma executives, key thought leaders, healthcare innovators and patient advocacy groups to discuss and develop a patient-centric model in order to maximize results. MPRS, a leading provider of end-to-end acquisition and adherence solutions for pharmaceutical brands, has extensive experience in patient needs and innovating accordingly to ensure client success.
“As the role of patients in treatment decisions continues to evolve, it is important to view patient engagement and consumerism from the perspective of various healthcare stakeholders, including that of a patient, in order to drive mutual success,” said Reagan Tully, Vice-President, Strategy and Marketing, MPRS. “We value the opportunity to share our experiences with manufacturers committed to simplifying the patient experience, transforming lives and advancing healthier outcomes.”
About eyeforpharma
eyeforpharma is a global provider of pharmaceutical business insights and networking. Our mission is to make pharma more open and valued. We’re creating a movement for industry leaders who prioritize value for patients and healthcare. Be a part of the change!
About McKesson Patient Relationship Solutions
McKesson Corporation, currently ranked 11th on the FORTUNE 500, is a healthcare services and information technology company dedicated to making the business of healthcare run better. McKesson Patient Relationship Solutions (“MPRS”) is a business unit of McKesson. MPRS delivers comprehensive, industry-leading acquisition and adherence solutions for pharmaceutical and device manufacturers. MPRS helps brands connect with patients to drive brand performance. To learn more, visit www.McKesson.com/mprs.
About McKesson
McKesson Corporation, currently ranked 11th on the FORTUNE 500, is a healthcare services and information technology company dedicated to making the business of healthcare run better. We partner with payers, hospitals, physician offices, pharmacies, pharmaceutical companies and others across the spectrum of care to build healthier organizations that deliver better care to patients in every setting. McKesson helps its customers improve their financial, operational and clinical performance with solutions that include pharmaceutical and medical-surgical supply management, healthcare information technology, and business and clinical services. For more information, visit McKesson.com.