Pharmacy Awareness and Education Programs for Pharmaceutical Manufacturers

McKesson Manufacturer Marketing partners with pharmaceutical manufacturers, at all stages of the product lifecycle, to deliver your brand message to pharmacists through multiple communication channels.

Created from a growing portfolio of proven and innovative program options from multiple McKesson business units, McKesson Manufacturer Marketing strategic solutions deliver the resources and expertise to help you:

• Educate pharmacists on brand attributes through multiple communication platforms
• Enhance pharmacists' brand awareness through multiple communication platforms
• Distribute new products to retail pharmacies
• Measure ROI at the tactical and program levels, and provide metrics that support continuing refinements

McKesson Manufacturer Marketing gives you access to programs from across our enterprise to collaborate with you and deliver solutions that help meet your brand goals and create new opportunities.